You at least 2-3 years to invest in building a well diversified contacts database. To do this you must run an average of 5-7 networking events per month. Your event mixing chamber, civic, professional groups, referrals, networking groups and even spiritual and social events should include. participate in a variety of mixers to assure that you meet a good mix of professionals in your area. Remember, your office or home network to forward those valuable follow-up appointments for you so keep that in mind when scheduling their activities will have to drive further.
Once you've completed your critical network marketing year 3, your database should be compiled anywhere from 500 to 2,000 contacts. For a coffee meeting with at least 10-20% of the contacts must be met depending on your type of business. There is a good chance you bump into some of your contacts, as if they themselves are on the networking circuit, other similar events then you are running with them as well as continue to build rapport can . But the other 75% or about 300-500 people you meet in person is not the time? But with which they can not their top priority are worth keeping in touch about?
Develop a plan, not just with the above, follow, but you meet all those people who invest their time and energy to maintain constant contact with. What hour mixers and conferences after morning meetings, working with all you basically have a sense of your contacts are going to ignore?
I have a plan to that referral to get me to my first meeting, which I continue to get great results long after the framework is released.
1) Category 1, 2 and 3 level connections to its contacts section. Tier 1 high interest and potential referral partners and clients will be straight. Category 2 individuals in the same way as you can be targeted to customers or potential customers your products or services will be small. Level 3 loosely connected network which can be in various fields and good partner for your business can possibly be. Take the time to break down your database so you know where to focus your energy.
2) Get on the phone! Still maintaining its strong relationship building and the best bet is a personal call. Turn on your phone your best customers and Tier 1 connections at least 1-2 calls per month if you could get more trade between the building. I lender / referral partners to speak to almost daily.
3) If everyone in your database system to develop an email newsletter or contact a minimum of once per month is touched. Twice a month is acceptable any more that is annoying, but, I have some consultants who have sent out almost every day and I politely some of their programs "opt out" has had. Get your email communication your entire database (Tier 1, 2 and 3) should. It is top of mind for your brand is going in the right direction. Make sure you use any system receiver allows you to cancel (opt out) of your email.
4) Mail them to paper! Mail sent directly to your contacts still works great. Send a postcard, greeting card or letter is required in this day of impersonal contact technology. I plan to do a mailing every quarter, basically mail-outs and over I send out 3-4 per year when the budget allows, try to. Simple message, a reminder of things will come or send express my gratitude for their loyalty. I think postcards are the least expensive and still get the message across. Holiday for any holiday greetings are still making a personal impact and is highly recommended.
Contact My recommendations are simple but how many people follow them? Based on my informal survey, most business people 1 2 these techniques, but often will not work consistently. What all of these items for 12 months, Action 4 - Make a commitment to myself. Leave anything, to call, send emails, cards and what not to send a green you will see your sales volume increased by 20% without missing at least one year later. To make your customers feel appreciated and valuable network of contacts and remembered for years to come they will honor you with the business
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